Hits - the number of clicks on referral links.

Visits - the number of unique visitors or users.

It is important - hits are counted as the full loads of the web page after the click.

If the user quits the middle of the transition to the website or immediately after reaching the page, the hit is not counted.

Therefore, sometimes the number of clicks in a third-party system may be bigger than in ours (a third-party system counts ALL clicks, we are only with the download of a web page).

Regs - the number of registrations of players.

Gamers - the number of active players for that day.

Rounds - the number of rotations (spins).

Deposits - the amount of player deposits in US dollars.

Withdraws - the sum of money player withdrawn from the project.

Qualified players - only for CPA programs. The number of players who have qualified (fulfilled the conditions for obtaining a CPA).

Net Gaming - casino net income, excluding commissions and casino promo.

Betting - column is responsible for the section of sports betting on the project. Column displays net gaming for Betting.

Casino Promo - bonuses or any promo that a player receives on the project.

Full income - project income

Partner Income is your affiliate income.

Bons Affiliate Program is constantly upgrading promo materials and adding new ones in order to help Partners be more efficient and get more out of their traffic. 

Currently you can use landing pages, banners and ask for texts and reviews if you're a website owner. There are also demo games that you can add to 'Slots' section of the website. You can find promos in 'Create tracking link' section. Also we propose unique advertising materials if you aren’t satisfied with those presented in our catalog. Contact support in order to get full details about creating promo materials oriented to your audience.

You can build a referral link which sends traffic to nearly any page of the project. Use demo games, special sections or descriptions in order to raise conversion rates for your traffic.

For creating a link to a demo game, just copy its name and insert it into your referral link.

Postback (or pingback/cookie-less tracking) is a special mechanism to present conversion data for thorough analytics.

Any promo materials at Bons Affiliate Program can use Postback technology. Creation takes place at the last step of making the link or by using subsection “Promo Archives” in your account.

There are a couple of events which can use Postback:

1. Registration

2. First deposit

3. Deposit

4. CPA qualification

5. Partner income per day (is send once per day)

Partner income parameter is connected to the affiliate link, not to each player.

We can store and pass 2 parameters, otherwise you need to parse them like in example below. If a partner needs some other options except transaction_id, he can use a referral link as following:


In this case the subid ("promo" parameter) will be parsed and parameters “foo” and “item” will be transferred to the postback. The postback link will look as following:


An unlimited number of key and value pairs is allowed, the only limitation is the length of the entire  subid string as it should be no more than 255 characters.

Short instruction

Example URL for the registration event:


Where in {transaction_id} will be subid parameter transferred to an affiliate link.

Example URL for the deposit event:


Where in {transaction_id} will be subid transferred to an affiliate link; the deposit amount will be transferred to {amount}.

Example URL for the First deposit event:


Where in {transaction_id} will be subid transferred to an affiliate link; the First deposit amount will be transferred to {amount}.

Example of the affiliate link:


The partner puts the parameter that he needs for the Postback to the {transaction_id}

The permissible length of {transaction_id} is 255 characters.

We specify a period of 30 days to store the cookies.